Jumping back into a campaign for Activia was an exciting opportunity, especially with FIGHT FILMS once again behind the wheel. This time, I had the pleasure of working with Ibon Landa for the first time—a great experience from start to finish.
The premise? Same as the previous campaign: energy, freshness, and a healthy lifestyle. Movement, vibrant visuals, and that dynamic feel that makes everything come alive on screen.
Always a pleasure to bring projects like this to life!
Rock'n'Roll Favio!
Shot on ARRI Mini LF with Canon K35
Directed by Ibon Landa
Agency BETC
Produced by FIGHT FILMS
Client Danone "Activia"